I'll have to give the Dicks here credit. (I love Dicks) Last year after Bammer won it all, the entrance to the store was wall to wall crimpsum gear. This year, they've had the windows all painted up in orange and blue and the entrance is just the opposite. Obviously capitalizing on what's hot right now but there are some stores here, like Target, who won't even carry Auburn stuff. They've got a few racks of Bammer gear but anything AU doesn't exist.