Much better than bunny with a pancake on it's head.
Says you. Placing a baby, who barely has movement of it's limbs, in a watermelon isn't nearly as impressive as getting that rabbit to sit there with a pancake on it's head.
Aside from that, babies are "cute" in anything. People look for dumb shit to place babies in for photo purposes.
Who in the hell decides after cooking pancakes, that it'll be cool to stick a few on a rabbit's head? A fucking genius.