This video comes on after they come out of the tunnel and the band is off the field. Probably 90% of them had their heads turned to watch it. Yes. They see it. It's the ONLY pregame thing they see.
Do you think they drew any inspiration last year from every soul in the stadium (sans opposing fans) putting their hands up and letting them stay there? Find a video from last year and watch the players jumping around and working each other up while that was on. Compare it to the funeral that occurred yesterday during that abomination.
Actually...
There are two main videos. The tunnel video, and the kickoff video.
Last year, the tunnel video was All I Do Is Win. After the players took the field, the kickoff video is played. Last year that was this more symphonic, inspirational type video.
So last year, if the fans were pumped to All I Do Is Win, they were mellowed by that.
This year, the tunnel video was this similarly symphonic, inspirational video.
And then followed up by the video in the OP. If anything the energy increases rather than decreases if we want to get picky.
I liked the Vox Populi video. I may be the only one here, but I'm not the only one. The people I was with said they thought it was cool. That was in response to the people behind us who said it gave them chillbumps. It's nothing compared to All I Do Is Win in terms of crowd pumping, but I don't think it's supposed to be.