Prowler why do you think he has been able to do so?
Last year, I feel a lot of it was due to not knowing what Coach Malzahn could do with Auburn's talent. The misdirection runs, the Manly Wrap Around Draw, the emergence of Ben Tate, Darvin Adams, Chris Todd, Cam Newton and the OLine had a the most to do with it.
Before the '09 and '10 Seasons:
Coach Malzahn's Offense - "That gimmicky shit ain't gon work against SEC Defenses, The Wildcat is a gimmicky offense and it'll never catch on, Auburn's players aren't good enough to run his style of offense." (Wrong, Wrong, Wrong and Coach Malzahn runs his offense to the team's strength)
Ben Tate - "He'll never be able to live up to his hype and he's not fast." (Wrong and Wrong)
Darvin Adams - "Who? How many stars was he?" (Defenses know who #89 is now. 3 Stars)
Chris Todd - "If Chris Todd starts we're doomed and we'll lose more than 8 games, Tony Franklin's waterheaded QB, yada, yada." (Wrong, Wrong, correct but Coach Malzahn isn't Coach Franklin...Thank God)
Cam Newton - "He won't be able to run against SEC Defenses." (So far, WRONG)
The Big Nasties - "Lee Ziemba is a drive killer with his false starts, Chop Block U, they're the reason why Auburn can't run the ball." (Lee Ziemba wasn't the one false starting just about every game last year, no need to chop block when the defense is on their heels with the HUNH, it's hard to block defenders when there's about a 100lb. difference, as it was under Coach Franklin...OLineman weight isn't an issue anymore)
As long as a Coach, like Gus, stays at Auburn records will continue to fall.